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Around the Water Cooler
by Rich Grassi
This is "tac" eye pro - tactical eye protection or protective eyewear.
On August 11, 2009, we ran a news item that was headlined: "Wiley X Eyewear Introduces 2 Tac Eye Pro Systems." There was a picture of a soldier next to the item. He was wearing sunglasses - literally, "eye pro," as in eye protection. Everyone on board so far? Any guesses as to the topic of the item?
If there were, you'd read the item - that's reasonable - and conclude that Wiley X introduced two new eye protection systems geared to the tactical market. The item mentioned these products, the SG-1 and the XL-1. If there's any doubt what the subject matter is, clicking on the photo or headline takes you to the press release from Wiley X.
How it is that someone could conclude that we were ripping off Vuzix Corporation or their registered trademark "TAC-EYE" is beyond me. But someone has. Apparently a person or persons unknown was/were deficient in reading and comprehension because he/she/they didn't know that we weren't making reference to Vuzix - an outfit we'd never heard of at that time with a trademark of which we'd never heard.
The only way anyone could make such a conclusion is to take any two words out of a headline - not even a real sentence, but a lead-in device that uses abbreviations for brevity - and intentionally ignoring context. The context of headline-photo-newsbrief had to be ignored and the instigator had to intentionally avoid the Wiley X press release.
It's as if a company named "SUN-IS" harassed a newspaper for the headline, "Eclipse of Sun is Visible Today." That would be facially ridiculous.
For the record we were talking about tac eye pro - eye pro for tactical types. Eye pro, eye protection. Like on the range? Eye pro, ear pro . . . ? Is anyone still listening?
Nothing to see here. Move along.